The predecessor of Digital Media Design Department is Film and Television Animation Department, founded in 2001. The latter is the earliest animation major in Zhejiang Province. Relying on the background of Big Business and design of first-rate discipline, Digital Media Design Department aims at the frontiers of the new media era, takes virtual reality (VR) design as its development characteristics and is committed to cultivating innovative and entrepreneurial talents with multiple design abilities.
There are 14 full-time teachers and several professional laboratories such as virtual reality studio, digital animation practice studio, digital post-production studio, audio recording practice studio, video experiment studio, and ACG commercial R&D studio. In 2015, the department built an integrated animation and audio-visual platform supported by the provincial finance department; in 2016, the department established a digital media and interactive experimental teaching platform and received a special grant of 2 million from the provincial finance department.
Based on the latest field of contemporary media art creation and art education, we combine the cutting-edge exploration of arts with the latest direction of innovative talent cultivation, and addresses the real needs of creation and technology R&D in the field of new media art. We make new media technologies such as digital graphics, virtual reality, virtual simulation, video and audio interaction, human-computer interaction, multimedia interaction, and network communication as important tools for personnel training.
In the past three years, students have won more than 100 awards in national and provincial competitions. Films and TV works created by teachers have been identified as key projects at ministerial and provincial levels. Many works have won awards some of which were broadcast at home and abroad.
Netease games, Tencent animation, Alibaba, UNITY China, Great Wall Television, Hengdian Film and Television, Zhongke visual communication, Fanju Technology, Ah U Animation, Youyi Network, Zhenshe Culture, etc.
New media advertising companies, internet companies, television stations, online video production companies, animation companies, online game companies, video and animation game education institutions and related departments
Digital Image Media |
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Immersive Environment Design |
Human-computer Interaction |
Three-dimensional and Image |
Image Media Creation |
Spatial Narrative |
Audiovisual Language |
Image Experimentation |
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Digital Entertainment Media |
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Introduction to the Game |
Original Painting Design |
Sculpture and Model |
Interactive Design |
Entertainment Project Planning |
Entertainment Media Creation |
Games and Animation |
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